China International Jewellery Show:

Sri Lanka strikes gold

A record number of exhibitors and visitors at the 29th China International Jewellery Fair-Beijing held from November 5-9, at the China International Exhibition Center, Beijing propelled the event to unprecedented success with both exhibitors and buyers reporting an increase in confirmed orders during the five day Fair.

Beijing is the capital and the most important media center of China. It has amazing consumption market and trading environment for Gems and Jewellery.

The market location of Beijing is playing an important role of connection and guidance to China, especially to the northern region of China. It has represented a considerable share of the Chinese Jewellery market. The exhibition venue was more than 30,000 sqm of spaces which facilitated over 1500 trading booths.

Encouraging results were recorded at the 2009 edition of the Fair, with 63,000 buyers from 48 countries and regions attending, while domestic buyers came from 24 provinces, autonomous regions and municipalities.

The 2009 edition was the largest in the Show’s 29 year history and set records in terms of visitors, exhibitors and exhibition space. Continuing last year’s success, this year’s event attracted over 1500 exhibitors from the USA, Italy, China, Hong Kong, Thailand, Taiwan, Turkey and Sri Lnaka to feature their exclusive products.

A vast variety of magnificent jewellery products of excellent craftsmanship showcased at the five-day event included glistening gold jewellery, fashionable platinum and silver jewellery, prestigious pearl, diamond, jade and gemset jewellery, fine diamonds and fine quality gems.

Packaging and display materials and related products and services were also displayed, making it a highly professional souring platform for the jewellery industry.

The Sri Lanka Pavilion at the China International Jewellery Fair 2009 was organized by the National Gem and Jewellery Authority (NGJA) for the first time with the collaboration of Sri Lanka Gem and Jewellery Association (SLGJA) and Sri Lnaka Embassy in Beijing.

The National Pavilion which displayed a glittering array of gems and jewellery from Sri Lanka presented by eighteen members of the trade (highest participation at a gem and jewellery exhibition) attracted buyers from China and other leading consuming countries.

The members of the National Pavilion were successful in securing orders for fine quality gems and calibrated sapphires and establishing its position as the leading producer of the quality Blue Sapphires to the global market.