Effective
communication for business and personal success
LEVASANA DOUGLAS Eastern University
Continued from June 25
A company must define and communicate its overall vision to each
department and member of the organization in order for individuals to
understand and appreciate their role in the organization. Without this
effort, individuals feel disconnected from the larger organization.
Communicating vision helps to enlarge the viewpoint of individuals to
help them understand how their contributions are linked to the overall
purpose and success of the company. Next teams must be given the
opportunity to understand and define how their work links to and
provides value to the vision of the organization.
Personal contact is important in communication |
If teams are given the opportunity to participate in defining and
setting their own roles, goals, standards and norms, they will be
empowered to put into action the answers to how they can help the
overall company meet its vision.
These communication strategies will then give individuals the
opportunity to expand beyond the basic task of their individual job
requirements, giving them the opportunity to express and develop more
independently while still meeting the needs of the overall organization,
and decrease dependency and conflict.
Successful workplace communication:
* Improving poor communication is one of the most challenging
problems in the workplace.
* It is ironic that with all the different ways of communicating we
have available to us, the less effectively we actually communicate.
* This seems to be true...Be honest, do you or your employees spend a
significant amount of time communicating by email or instant messaging.
* Sometimes a message, such as email or texts, can be misunderstood
and cause confusion because you cannot hear the tone of someone's voice.
If you have to send a message back to clarify, you may be wasting time
and adding to your frustration because you have to wait for the reply.
* Personal contact is important - and not just to avoid
misunderstandings. People simply relate to one another better
face-to-face.
* You can have eye contact, read each other's body language and feel
the energy the connection creates.
* If it's not possible to meet face-to-face, the next best way is
talking of the phone because you can hear the emotion in the other
person's tone of voice.
* Take time today to meet face-to-face when you need to communicate
at work, and experience the difference it makes.
How to enjoy your business relationships
To feel good being in business, you want to have pleasant
interactions with people. Rare is the person who truly enjoys working in
an atmosphere of indifference, isolation or confrontation.
How can you help your staff, prospects, clients and vendors feel that
way with you? Here are a few ideas:
* Express clearly how you understand their problems in your
conversations or marketing copy
* Be genuine and manipulation-free in your dealings
* Act consistently with your values
* Treat everyone with respect including yourself (that means having
clear boundaries)
* Be generous in acknowledging everyone's value while not losing
sight of your own
* Protect the long-term relationships rather than the short-term
profits (while acknowledging that you must be profitable to stay in
business)
* Refuse the zero-sum mindset and instead work together to create a
bigger pie.
Communication in any area of life is an essential basic. In business,
effective communication can make the difference between closing a deal
or not getting your message across to the other party.
So when in a business environment it is important that firstly the
subject matter that you intend to communicate is something that you
genuinely believe or are passionate about. This may be difficult if you
are trying to sell a product that does not inspire you and yet you must
find inspiration here if you are to communicate effectively.
Other than changing careers or scrapping the project, if there is no
passion in what you are trying to portray then you need to find the
passion and emotion from another source. It may be the bonus you will
get by closing this deal or the personal satisfaction of accomplishing a
difficult task. It may be the image of relaxing with a drink after the
meeting is over. In other words you must find something that will spark
YOUR enthusiasm and YOUR emotion.
These two factors are what will create a good communication platform
and allow the other members of the meeting to pick up on this vibration
spark. Always remember that what you are selling is never the product.
What you are selling is how you feel about the product and how the
product makes you feel.
Now going beyond selling, effective communication is vital in the
actual work place itself amongst the employees. If you are having any
difficulty then effective communication is the key. Let us say for
example that you have an unwilling employee or one whose ego is out of
control.
Your skills in communication can really turn things around. The first
step in any situation would be to suspend all judgment and secondly to
disengage from the negative aspects of the meeting. Focusing on the
negative aspects will only breed further negativity. One needs to flip
the situation around by bringing in a positive element.
If there is a negative statement being thrown at you, then start to
make statements including phrases like "I want", "we can", "the company
likes" and so on. What you are doing is deliberately and systematically
turning the flow of the meeting around to one of positively and
encouragement. You are emphasizing solution, not problem and you are
portraying success, not failure.
These are all simple examples but do not be put off by this. It is
amazing to watch a meeting or situation change before your very eyes as
you inject this new vibration quality of positively, success and
abundance. It is simple, it is effective and it allows you to be an
effective communicator. From that point on you can achieve anything.
The following steps highlight the components of a successful
organizational communication program.
* Establish multiple routes of communication (e.g., one-on-one
meetings, group sessions, newsletters, intranet updates).
* Focus on themes of change and progress by highlighting projects
that are going well and action items that are being delivered on time.
* Provide opportunities for employee involvement and feedback.
* Ensure that employees understand there will be problems; give them
a commitment that the problems will be identified and addressed as early
as possible. |