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Mckinsey, Fitch and MTI at World Banking Forum

Mckinsey, Fitch and MTI Consulting have been selected to present their research based studies of the state of the Global Islamic Banking Industry at the 14th World Islamic Banking Conference (WIBC) to be held in Bahrain next week.

With almost 1,000 delegates from over 35 countries attending each year, WIBC has become the most significant platform for decision-makers to explore new and emerging market opportunities for Islamic finance; as well as the largest and most significant gathering of Islamic banking and finance industry leaders anywhere in the world.

For the second consecutive year, MTI Consulting is a strategic partner to WIBC. This year, MTI Consulting will hold two sessions at the summit on the topic "Strategic Marketing of Islamic Financial Services - Key Success Factors".

MTI Consulting's sessions will focus on the limited precedence of Strategic Marketing in Conventional and Islamic Retail Banking; dealing with increasingly demanding and less tolerant customers with higher expectations; and using cross-industry and cross-border learnings; functional best practices; and MTI's expert opinion to identify Key Success Factors.

"The Key Focus Areas covered to strategically deal with the issues plaguing the Islamic Retail Banking Industry include, Product Development, Branding, Service, Marcom, Channel, and Operations, and we will be presenting a Strategic Framework developed internally at MTI to look at each component separately, and then integrate the sum of the parts to arrive at a holistic solution that is pertinent in today's landscape," said Hilmy Cader.