Business Advertorial
Rocell Bathware puts Sri Lanka on global bathware map
Sri Lanka's only bathware manufacturer, Rocell has invested over Rs.
1.5 billion in a state of the art
Tharana Thoradeniya |
manufacturing facility that is billed to be Asia's most modern. The
facility, now nearing completion, is currently at a stage of
commissioning of machinery with trial production scheduled to begin
later next month.
The project - a bold and decisive initiative by Royal Ceramics Lanka
Limited to diversify its product portfolio - was born in late 2005.
As the outcome of careful conceptualization, design and selection of
appropriate technology during the last two years, Rocell Bathware (RBL)
will be a state of the art production facility equipped with the latest
innovations in production and process technologies.
Two of the world's leading bathware technology providers, UNIMAK of
Turkey and SACMI of Italy are the lead suppliers of machinery and
technology.
At present, foreign installation teams from both UNIMAK and SACMI are
collaborating with the Rocell Bathware team to install, commission and
transfer technology seamlessly. The production facility is a 180 meters
in length with total facilities covering approximately 180,000 square
feet.
Design development of the bathware models has been undertaken by two
renowned industrial design companies hailing from none other than the
design capital of the world, Italy.
Lead designers of the design studios Sisa of Milan and Modelli of
Rome have worked tirelessly to produce and perfect a range of bathware
masterpieces, exclusively for Rocell Bathware.
Sourcing some of the world's best raw materials for its manufacturing
process has seen the company tie-up with a host of European raw material
suppliers including WBB of England - the highest quality clay supplier
to the global bathware market -. Rocell Bathware will utilize clay from
WBB's mines in England for the development of the bathware body.
Stores of Rocell Bathware |
"As regards our production capabilities, Rocell Bathware will produce
vitreous china (porcelain) bathware products as well as large format
fine fire clay products," noted CEO/Director of Rocell Bathware, Tharana
Thoradeniya.
"Fine fireclay is one of the latest innovations in the Ceramics
industry. Apart from using an advanced production technology, fine
fireclay allows the manufacturer to produce large format products in
Ceramic. This is the latest design trend in the European and North
American markets", he added.
In addition, the manufacturing facility has one of the most advanced
and well-equipped laboratories in Sri Lanka, particularly within the
Ceramic industry.
The laboratory will have the capability to conduct R&D and product
quality assurance procedures, in-house.
An additional second dedicated product-testing laboratory will carry
out functional tests on finished products. These include equipment to
conduct dimensional stability tests, tests to determine weight bearing
capabilities, flush and disposal testing as well as leakage testing.
TVS India has formed an electronic manufacturing and distribution
organizations as (TVS-E) For Dot-matrix,
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Mahadevan (PR Manager TVS-E), Chinthake Wijewickrama, MD Sala
Enterprises, Sanjeewa Senaratne, MD Neat Lanka PVT Ltd. Riyas
Farook BDM Sala Enterprises at the launch.
Pic. by Sumanachandra Ariyawansa |
Pass Book Printers, Cartridge Cassettes (easy way of refill)
compatible to most of the Dot-matrix ranges, TVS-E named the No 1 in
India & No 2 in Asia Pacific, and Now there in Sri Lanka .
TVS-E had the official launching recently at the Taj Samudra Hotel
Colombo with the official partners in Sri Lanka (Sala Enterprises) and
(Neat Lanka) both the group are well established for the last 15 years
and play a big roll for Innovating New Technologies in the Island.
They carry the best brands affordable to Lanka. Sala Enterprises
Managing Director Chinthake Wijewickrama and Neat Lanka Managing
Director Sanjeewa Senaratna thanked and Welcomed TVS-E Team Members
Mahadevan, Vevake Jacob, Vaeluo Mugan and Giwenju on the occasion. |