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Triad tributes client, launches coffee table book 'Kandalama'

BOOK LAUNCH: Back in 1994, Aitken Spence Hotels became Triad Advertising's very first corporate client.

Then a fledgling communications agency, Triad worked from the on-set, even prior to the construction of the hotel, to promote what was to become, undoubtedly, Sri Lanka's greatest environmentally sustainable travel and tourism project - the much acclaimed Heritance Kandalama.


PRESENTATION: Managing Director, Aitken Spence Hotel Management (Pvt) Ltd. Malin Hapugoda accepts the first copy from Jt. Managing Director Triad Advertising Varuni Amunugama Fernando. Jt. Managing Director, Triad Dilith Jayaweera, Catherine Mole and Sumedha Liyanage were also present.

Thirteen years later, as a tribute to a great client-agency relationship and as an appreciation of the work of one of Asia's greatest architects, "Kandalama", a hundred page coffee table book was handed over to Managing Director, Aitken Spence Hotels Malin Hapugoda recently.

The book, single-handedly conceived and produced by the Triad Team, is a first hand account in visual and written content of Catherine Mole and Sumedha Liyanage.

A testimony of sixty two wondrous days spent in the awe-inspiring company of a structure that melds into the surroundings, bringing untouched nature and simple village life into the core of one's existence.

The collaborative efforts of six Triad subsidiaries that undertook conceptualization and design, photography, pre-press and print, the project remains probably one of the few wholly agency driven initiatives of this scale, in Sri Lanka.

"Our intention was to capture the beauty of Kandalama in its myriad forms; as a natural habitat, as a rural village and lifestyle, as an architectural art-form" noted Dilith Jayaweera and Varuni Amunugama Fernando, Joint Managing Directors, Triad Advertising; "we hope that this coffee table book will allow those who love Kandalama, to re-live the experience, many times over, through it's pages".

A masterpiece of geometric lines, Heritance Kandalama is the brainchild of Geoffrey Bawa, widely acknowledged as the "father of Asian architecture" and also as Sri Lanka's most prolific and influential architect.

Designed from the start to be an extension of the surroundings - the hotel reflects the creativity, the sensitivity, and the genius of Geoffrey Bawa.

 

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