Connaissance becomes Amaya from September

by Shirajiv Sirimane

Connaissance de Ceylan Ltd, which commenced inbound operations in 1981 and presently a total destination management company will change its cooperate logo to 'Amaya' from September "We have already appointed a UK based company in Thailand to develop and market this product," Finance Manager, Connaisance Hotels and Travels, Nimal Perera, said.

All their four hotels would be re-branded while the travel arm would be named as Yathra. Connaissance is a French name and most of the foreigners (excluding French) and Sri Lankans prefer an alternate name with a Sri Lanka origin. "What we want to project in 'Amaya' is beyond illusion while 'Yathra' means a comfortable journey," he said.

The Le Kandyan in Kandy will be re-named as Amaya Hill while the Culture Club Dambulla would be named as 'The Lake'.

The former Reef Comber Hotel, Hikkaduwa would be re-named as 'the Amaya Reef.'

The new luxury hotel to be built at Wadduwa is to be named as Amaya Beach Resort. The Fortress Koggala, which would be managed by a foreign company, would not come under the brand name, Amaya.