|Friday, 27 September 2002|
Poland to finalise tea orders worth $ 200,000
Three major Sri Lankan tea exporters have received a large number of trade inquires to the value of U$$ 100,000 and 200,000 at the Polagra Food fair in Poznan, Poland held from September 10 to 13.
"The inquiries are currently under negotiation," a Tea Board spokesman said. The Sri Lanka Tea Board together with three private tea companies, M/s Imperial Tea Exporters (Pvt.) Ltd, Classic Teas (Pvt) ltd and Adam Expo participated in the Polagra Food Fair. This was the fifth time that the Tea Board arranged the participation of Sri Lankan tea companies at this important food fair in Poland. Fifty percent of the cost of stand space and booth construction charges of the tea companions were met by the tea board. The Polagra international food fair which commenced in 1985 has made a strong presence on the Polish market and today it is the largest food fair in the country and has joined the ranks of the leading agricultural and food sector exhibition in Europe.
The Sri Lanka Tea board stand was opened by Tudor Gunasekera, Sri Lanka's Ambassador in Poland. The Tea Board maintained an information desk at the stand to provide information on Sri Lanka tea to the visitors. The liquid tea service carried out with assistance of two Polish tea hostesses was very popular among the visitors. About 2,000 cups of tea were served to the trade visitors during the four-day period. Each visitor to the tea board stand was given a 25 gramme Ceylon tea sachet free in order to popularise Ceylon tea among the Polish tea drinkers. A wide range of promotional materials covering Ceylon tea and its heath benefits were also distributed among the visitors.
The first two days of the fair were restricted only to trade visitors while the last two days were open to both the Trade and the public. About 934 exhibitors from 39 countries participated in this year's Polagra Food Fair. Sri Lanka and India were the only two tea producing countries which took part in the fair but a number of local packers too exhibited their tea products at the fair.
Apart from the exhibitor participation the fair also covered food tasting salons, introduction of novelties (new products came into the market last year) Testing panels, seminars and conferences on food and food technology. According to the organisers over 20,000 trade members from Poland and also from neighbouring Belarus, Czech Republic, Germany, Slovakia, Slovakia, Ukraine and Russia visited the fair during the four-day period.
Produced by Lake House